As a sponsor of Glamour’s 2017 Women of the Year Summit, we launched a new mentor program in partnership with The Girl Project—Glamour Magazine’s philanthropic initiative. The Girl Project aims to unleash the vast economic and social power of girls through education to ensure that girls everywhere have access to quality secondary education. This mentorship…
Trying to figure out this whole live video broadcasting thing? Good news!
Periscope, the Twitter-owned live-broadcasting app, picked up a new trick this morning: a shiny new analytics dashboard.
It’s not the most groundbreaking thing in the world, but it makes sense. Making a successful live video on the internet — particularly one that doesn’t involve video games or naked people — is hard. It’s the reason why company after company in this space has failed: Most people just aren’t that interesting all the time.
Perhaps a bit of data on what works and what doesn’t is the key to cracking the code.
Periscope’s analytics dashboard will track video duration, number of viewers, hearts and time watched per viewer. Hopefully they can expand into providing data on a minute-per-minute basis tied to your stream’s replay so you can start to learn exactly where you’re losing people, but this is a solid start.
Meanwhile, Twitter also announced that Periscopes will now be viewable live within the company’s curated news stories, Moments, as the company continues to push into live video across the platform. Don’t count on having your story show up in a Moment — there’s a whole lot of serendipity required there (right place, right time and noticed by the curation team) — but when it works, it could be a good fit.
Receive the latest tech news straight to your email inbox.
In any sport, athletes and amateurs alike are concerned about how their equipment might impact their performance. For gamers, the capabilities of their hardware are fundamental to their experiences. It can be particularly frustrating when the viewing field of the game is interrupted by the bezels of three monitors, or by the slow response of…