Initially, we only shared certain Data for Good mobility datasets with trusted partners like academics, researchers and humanitarian professionals, and we built tools to help advance their work. We’ve since created a differential privacy framework that further protects the privacy of individuals in aggregated datasets by ensuring no one can identify specific people in these datasets. This new framework allows us to make new datasets available publicly to help inform the public sector response to humanitarian crises like the COVID-19 pandemic.
Who sees my information and activity?
Data for Good shares certain protected datasets with our network of trusted partners. Research partners enrolled in the Data for Good program only have access to aggregate information from Facebook – we don’t share any individual information.
Some datasets are shared publicly, but these are formatted to help prevent re-identification, while preserving insights that are useful in responding to crises. For example, datasets that include location information are aggregated in a way that protects the privacy of individuals by using techniques like spatial smoothing to create weighted averages and avoid using map tiles where very few people live. And for public datasets on mobility, we use our differential privacy framework, which takes into account the sensitivity of the aggregated dataset, and adds a random number of additional observations to each map area to ensure no one can re-identify users.
What choices and controls do I have?
You can decide if you want to share your location data. The location data used in Data for Good maps is the same information that allows us to show you locally relevant content on Facebook, and you can choose whether you want to share that information in the Location History setting. You can also choose whether you want to participate in surveys, like our research partners’ symptom survey.
How does Data for Good impact data collection and ads?
We don’t collect any additional data for Data for Good. Data for Good simply aggregates data we collect from our apps and shares it in a de-identified way to help researchers, academics and others address humanitarian crises and social issues.
Some data used in Data for Good is the same data that we use to personalize your experience on our apps and show you more relevant content and ads. For example, if you choose to share your location information, that information may be used in a Data for Good map or dataset, but its inclusion in Data for Good does not impact the ads or content you see on our apps.
July 9, 2020
Receive the latest tech news straight to your email inbox.
As a sponsor of Glamour’s 2017 Women of the Year Summit, we launched a new mentor program in partnership with The Girl Project—Glamour Magazine’s philanthropic initiative. The Girl Project aims to unleash the vast economic and social power of girls through education to ensure that girls everywhere have access to quality secondary education. This mentorship…
In any sport, athletes and amateurs alike are concerned about how their equipment might impact their performance. For gamers, the capabilities of their hardware are fundamental to their experiences. It can be particularly frustrating when the viewing field of the game is interrupted by the bezels of three monitors, or by the slow response of…