We’re also excited to see HTTPS usage increasing around the world. For example, we’ve seen HTTPS usage surge recently in Japan; large sites like Rakuten, Cookpad, Ameblo, and Yahoo Japan all made major headway towards HTTPS in 2017. Because of this, we’ve seen HTTPS in Japan surge from 31 percent to 55 percent in the last year, measured via Chrome on Windows. We see similar upward trends in other regions—HTTPS is up from 50 percent to 66 percent in Brazil, and 59 percent to 73 percent in the U.S.!

Ongoing efforts to bring encryption to everyone

To help site owners migrate (or originally create!) their sites on HTTPS, we want to make sure the process is as simple and cheap as possible. Let’s Encrypt is a free and automated certificate authority that makes securing your website cheap and easy. Google Chrome remains a Platinum sponsor of Let’s Encrypt in 2017, and has committed to continue that support next year.

Google also recently announced managed SSL for Google App Engine, and has started securing entire top-level Google domains like .foo and .dev by default with HSTS. These advances help make HTTPS automatic and painless, to make sure we’re moving towards a web that’s secure by default.

HTTPS is easier and cheaper than ever before, and it enables both the best performance the web offers and powerful new features that are too sensitive for HTTP. There’s never been a better time to migrate! Developers, check out our set-up guides to get started.

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