“In just seven months, QuickTime TV has established itself as the source for both premium, brand-name content and the best in original, innovative content,” said Phil Schiller, Apple’s vice president of Worldwide Product Marketing. “The new QTV channels will give new talent an incredible reach toan international audience.”
“We chose QuickTime TV to showcase our world-renowned short films and animations because it is the highest-quality, most innovative streaming network available,” said Matt Hulett, AtomFilm’s chief marketing officer. “Our new QTV channel will give Internet users worldwide the best possible way to enjoy quality, never-before-seen independent films from around the globe.”
“We chose QuickTime because it alone provides the highest quality audio over the Internet at any connection speed,” said James Toledano, brandnewmusic.com’s CEO. “We look forward to using QuickTime TV to help new artists get their big break.”
The new channels join the QTV network’s growing lineup of leading content providers, including ABCNEWS.com, BBC WORLD, Bloomberg, CNN.com, Disney.com, ESPN.com, Financial Times, FOXNews.com, FOXSports.com, HBO, The Knitting Factory, MTV, Nickelodeon, NPR®, Rhino Records, RollingStone.com, TV Land, tv-radio.com, VH1, Virgin Radio, Warner Bros. Records, Inc., WCPE, The Weather Channel® and WGBH Boston.
Macintosh® and Windows users can view QTV’s diverse content via Apple’s state-of-the-art QuickTime 4 Player, which provides one-click access to users’ favorite QTV channels as well as the ability to bookmark content from anywhere on the Internet. The QuickTime Player is available as a freedownload from www.apple.com/quicktime.
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